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Florist
Role & responsibilities
Selects and cares for blooms, crafts bouquets or installations, and advises customers on styling and maintenance.
Key strengths
- Creativity30% (Job)
- Attention to detail22% (Job)
- Customer service20% (Job)
- Organization14% (Job)
What this means for you
- Attention to detail – Checks small but critical details to avoid errors.
- Customer service – Delivers a considerate experience tailored to each person.
- Creativity – Generates fresh ideas and approaches for better outcomes.
Typical tasks
- Process customer orders, payments, and delivery logistics.
- Care for flowers and plants to maintain freshness and quality.
- Design floral arrangements for retail orders and events.
Daily work
- Creates arrangements and manages shop displays
- Sources fresh stock and designs floral concepts for orders
- Delivers or coordinates events while maintaining product quality
Education & entry routes
Helpful but not mandatory
- Advanced floral design course
- Small business retail management class
Alternative pathways
- Horticulture Assistant
- Retail Merchandiser
- Event Floral Designer
Work environment
- Team size
- Shop teams of 3–15 plus event crews.
- Typical employers
- Florist shops, event companies, and grocery floral departments.
- People contact
- High—regular customer service and vendor coordination.
- Stress level
- Moderate with peaks during holidays and major events.
- Working hours
- Retail hours with early mornings and weekend events.
Entry & progression
Common entry roles
- Apprentice Florist
- Floral Assistant
Next career steps
- Floral Shop Manager
- Lead Florist